Data in detail

Your indicators

The fact you can read and interpret your data at a glance with the Dashboardsis the result of powerful data processing using the Skeepers technology. 

From the creation of your campaigns to the collection of your customers’responses, not to mention the enrichment of your customer relationship management tools, your data is analysed, sorted, and consolidated every step of the way. So you can easily react and seize new business opportunities! 

To give you an insight into what makes up an indicator, we have created an example chart that aims to compare the answers of Buyers and Visitors about a NPS measuring campaign.

To show you how an indicator is created, we’ve put together a real-life example from Skeepers that includes: attributes (based on pre-existing customer data), segments (customer classification), deployments (original channel).

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